“ I looked at ways to treat business data sets with the same methodological rigor and clarity of thought that we treat academic data sets with but on business timeframes and with a focus towards delivering products and services that work and provide value to people ”
NORTHWELL HEALTH
DID YOU KNOW ...
VACCINE CLOUD TECHNOLOGY
Northwell Health responded to the COVID-19 pandemic by leveraging
Salesforce ’ s Vaccine Cloud technology .
When the pandemic hit New York , the city ’ s biggest healthcare provider was already using Health Cloud so they extended that to include Salesforce ’ s new suite for vaccine management .
Vaccine Cloud is part of Salesforce ’ s COVID-19 response technology solutions , which include vaccine inventory management , appointment scheduling , outcome monitoring , and public health outreach .
At the beginning of the pandemic , Northwell started using Experience Cloud to allow self-service appointmentbooking for patients to schedule COVID-19 PCR testing . They customised workflows for call centres to automate incoming calls and added live chat on the website and built another patient self-scheduling application for vaccine appointments .
The use of Marketing Cloud also helped them to communicate with patients through email and text messaging rounding off the patient experience .
“ I looked at ways to treat business data sets with the same methodological rigor and clarity of thought that we treat academic data sets with but on business timeframes and with a focus towards delivering products and services that work and provide value to people ”
MARC D . PARADIS VICE PRESIDENT OF DATA STRATEGY , NORTHWELL HOLDINGS AND VENTURES
their care team , to change behaviours and prevent adverse outcomes ,” said Paradis who pointed out that in the next couple of years streaming data sources such as wearables will revolutionise medicine .
Predicting the future of healthcare Paradis said there will be a focus on the genome which will help cancer care . “ That ' s been driven by an understanding of the specific mutations in a patient tumors and designing drugs targeted at those . I think we can expect to see similar types of drugs , similar types of interventions and procedures in other areas along with a change in protocol linked to a more personalised care .
“ My dream is that we begin to move the healthcare system from this episodic interventional system that we have now to fix a problem that ' s already occurred towards a continuous preventive maintenance and care model where the data from all aspects of your life is in full view of you and your care team in order to empower you to achieve your ideal health outcomes as you define them ,” he said . healthcareglobal . com 45