Healthcare Digital March 2022 | Page 27

TAG - THE ASPEN GROUP

“ We meet the patients where they want us to meet them , in terms of the experiences they have ”

BOB FONTANA FOUNDER & CEO , ASPEN DENTAL CHAIRMAN & CEO , TAG – THE ASPEN GROUP
time not on running the business , but on providing great patient care and a great patient experience .”
Healthcare companies have undergone transformational change throughout the pandemic , including at TAG .
“ Everybody ' s reimagining what they need to do , because the pandemic has shaken up a lot of companies . Healthcare is no exception .
“ We meet the patients where they want us to meet them , in terms of the experiences they have . We understand access is critical , affordability is critical , and making sure that they continue to have less friction in their experiences . That remains the cornerstone of what we do for the businesses we support .”
Fontana says healthcare is starting to learn that , too .
“ There are more emerging models now that you ' re seeing which say : listen , we understand technology can play a big role in providing convenience and access to patients in whatever modality they ' re in .”
Fontana says there are more emerging models in healthcare today – especially those that recognise the role technology can play in providing convenience and access to care – regardless of where the patient may be . healthcareglobal . com 27