DIGITAL HEALTH
BIRDIE ’ S DIGITAL HOME CARE SUPPORTS OLDER ADULTS
With the older adult-age population increasing , birdie offers digital home care technology to enable the elderly to live in safety and comfort at home
WRITTEN BY : HELEN ADAMS
Research from the Centre for Ageing Better shows 80 % of people want to age at home . Home care lets us safely maintain independence and freedom , while providing comfort and familiarity . All of that is not just crucial for the care recipient ’ s wellbeing , but for their loved ones ’ peace-of-mind as well .
Yet , the adult social care sector is currently experiencing chronic staff shortages . It ’ s severely underfunded and has lagged behind on crucial innovations . All of these factors are heavily impacting care businesses and care professionals ' ability to provide the support they are capable of to older adults in our society .
However , we have seen that technology can give more people the option to age safely and happily in their own home . One example is birdie .
Healthcare designed to support older adults at home Max Parmentier is the CEO and co-founder of birdie , a personalised home healthcare tech company aiming to reinvent care at home , radically improving the lives of millions of older adults . The company helps care businesses digitise their operations , meet regulatory standards , grow sustainably and help care professionals provide the highest standard of care .
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