Healthcare Digital October 2021 | Page 96

Top benefits of digital transformation
TECHNOLOGY

Top benefits of digital transformation

• Meeting patients where they are : People now expect the experience of interacting with healthcare companies to resemble that of travel and banking . A huge opportunity will be missed here if pharmaceutical companies can ' t meet patients the way they want to be interacted with .
• Having a broader reach : Digital transformation enables global rollouts and being able to reach patients and end users across the world in a more cost effective way .
• Fending off competition : There are many great pharmaceutical companies headquartered in Switzerland that have a community there , and they can look to one another and try to grow that way . But where Rangle provides a lot of value is bringing crossindustry experience and cross-industry learnings . If you ' re just trying to become as good as your competitor , you ' re going to miss an entire piece of the value that you could be delivering .
96 October 2021