SUPPLY CHAIN

ROB MILNES CEO , VIO HEALTHTECH

from sitting in holy chairs and performing rituals to rubbing sacred statues and eating certain soups , every culture has its own methods believed to increase fertility . There are also , however , a plethora of shady , money-making schemes waiting for desperate parents-to-be to give them a shot .

Rob Milnes knows that there ’ s a lot of snake oil used in the fertility market . His company , viO HealthTech , aims to give people information . As the CEO , he has spent 30 years working in medical technology , supporting the ultimate supply chain – human fertility . He understands where hopeful parents are coming from .

“ I started in the women ’ s health field in 1998 , with a company that manufactured foetal monitoring equipment . By coincidence this was the same time my wife and I started trying for a family and we really struggled ,” explains Milnes . “ When the opportunity with viO came along , I spotted a technology that could have helped us which I have been working to advance ever since .” viO HealthTech was born out of the concept of monitoring core body temperature , throughout the reproductive cycle .

“ Our OvuSense sensor collects core body temperature every night . Core body temperature mirrors the rise and fall of progesterone . So OvuSense tells you what ’ s going on in the reproductive cycle . It also helps you understand if there are any issues which may be making it more difficult to conceive .”

Progesterone helps to regulate a woman ’ s cycle , but its main job is to prepare the uterus for pregnancy . After a woman ovulates each month , progesterone helps to thicken the lining of the uterus to prepare for a fertilised egg . If there is no fertilised egg , progesterone levels drop and menstruation begins .

“ We understand so much more about women ’ s cycles than we used to , and how we can help them from puberty to menopause thanks to the data collected over the years by the OvuSense app ,” says Milnes . healthcare-digital . com 111