Healthcare Magazine April 2015 | Page 127

BRAZIL integrated health policies .
“ We need a regulation that offers increased legal guarantee to the participation of private companies in public health , and projects such as the PPPs ( Public & Private Partnership ), PDPs ( Partnerships for Productive Development ) and Social Organizations ( OS ),” he explained .
The president also reinforces the law passed by the government in January this year , about the admission of foreign investors in the health sector .
“ With the new law , private hospitals are allowed to receive foreign investors and have foreign individuals and companies as holders of their equity interest . This initiative is expected to enable a greater flow of investments in the sector ,” he said confidently .
As for the regional scenario , Dr . Vieira explained that Recife is one of the most advanced medical centers in the country , and emphasized , “ The supplementary health market in Recife has a very special distribution , for it has not allowed , so far , the dominion of any service provider , and up to this moment the only company that has its own hospital is Unimed Recife . It is easy to understand that cities and states where service providers lead the market and have their own medical and hospital services reflect natural difficulties for the development and sustainability of other services .” To combat any challenges within the sector , GFV maintains guidelines in the implementation of international standards of Quality and Safety : optimization and focus on results , with continued
Memorial São José Hospital complex

“ The focus of the Group , in terms of investments , is on growth , improvement , expansion of services and use of cutting-edge technology ”

– President of Hospital Santa Joana , Dr . Francisco Eustácio Fernandes Vieira
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