A etna began as a fire insurance company first launched 160 years ago with its moniker inspired by Mount Etna . Aetna International has operated in its current guise for 50 years , providing international health insurance policies to people living outside their own country , when either travelling extensively or remaining abroad for work . It might not be a growing market ( many other companies also provide this service ), but the way Aetna differentiates itself is by investing in the development of products and services encompassing the rest of the world of healthcare in a bid to make the individuals it insures better supported with their healthcare needs . “ We ’ re not just about being able to pay your healthcare bills , but also helping people deal with the issues they may face which affect their health or when they are suddenly unwell and need a healthcare intervention ,” confirms Aetna ’ s President - International Population Health Solutions Dr Sneh Khemka . “ Across the board we ’ re seeing 12-20 % savings on the costs of health insurance to our customers because of the programmes we offer for disease management . As part of our con-