LATIN AMERICA
commercialization of new products . 1990 Technological exchange with the Russian company Medigrant , for the commercialization of oxygenators , reservoirs and pipes . The parts are assembled in Russia and sold in Eastern Europe . 1991 Participation in the International Exhibition of Medical Equipment in Düsseldorf , Germany . Exposure of Vitalmex products in the Center for Promotion of Exports of Developing Countries in Amsterdam , whose results yield sales in the Netherlands , Greece , France , Germany , UK , Turkey , Thailand , India and Bolivia . 1993 Vitalmex received an award as a leading distributor in Latin America by the company Laser Industries Ltd . 1994 Strategic alliance between Cobe of Mexico and Vitalmex , which places the company as a leader in the commercialization of equipment
Key People
Jaime Cervantes CEO , Grupo Vitalmex
Jaime Cervantes earned a Bachelor ’ s degree in graphic communication at Universidad La Salle in 1995 . Afterwards , he took a marketing and executive finance course at ITAM ; in 2007 finished a course in project planning and management , leadership and negotiations , at ITESM . He specialized in upper management at IPADE , graduating in 2010 .
Cervantes found himself in charge of the family business at the dawn of the century , he worked previously in each of the company ’ s departments as it began expanding through his guidance and global vision .
“ My father being a successful businessman , and my mom working alongside with him since the beginning set solid foundations for the company ,” Cervantes reminisced ; he received his family ’ s support from the beginning and married at 20 years old .
Main offices of Grupo Vitalmex www . vitalmex . com . mx 91