Healthcare Magazine June 2015 | Page 37

PAML
HEALTHCARE the continuum of care between the time that individuals are consumers and the time that they are patients .
“ Right now , both worlds don ’ t connect and we ’ re looking to connect those better ,” said Dr . Velázquez .
With more consumers looking for ways to proactively manage their health , many have turned to the internet for help in accessing medical resources to help them make smart decisions . In response to this , late last year PAML unveiled its website for Cinch™ , the company ’ s new consumerbased product line that empowers individuals to reveal their health through easy access to laboratory testing and information .
“ Our Cinch product line is a step above what is currently being offered in the market for directto-consumer laboratory testing ,” said Shawn Whitcomb , PAML ’ s Chief Information Officer in a press release . “ We are delivering the same superiority in laboratory testing that patients receive from their physician , but with much more convenience and flexibility , and often at a lower cost than a traditional physician visit .”
Additionally , PAML recently launched another brand titled AION ( meaning “ life ” or “ longevity ” in Greek ) which aims to assist physicians practicing personalized medicine by delivering evidencebased testing utilizing robust diagnostic technology to detect risk factors and biomarkers associated with aging .
Through clinical relevance and uniformity of testing , AION aids physicians in their efforts to monitor patients and manage treatment programs over time . AION also provides nationwide concierge phlebotomy services to healthcare providers that do not have in-house drawing personnel , as well as an online portal delivering enhanced reports .
“ We ’ ve segmented the areas of wellness we serve into traditional and clinical wellness , wellness for consumers , wellness for the ageing population and we ’ re now entering into corporate wellness for employees ,” said Dr . Velázquez .
Why Choose PAML ? “ In short , we ’ re a true partner ,” said Dr . Velázquez . “ Our goal is for you to
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