Healthcare Magazine March 2016 | Page 9

THE PROOF IS IN THE DATA
forms and it ’ s categorized in several different modules of information ,” said FDB brand communications manager Denise Apcar . “ We also publish drug images and imprints , so when physicians are prescribing drugs , pharmacists can see the monographs and prescribing information of the drug , as well as make a visual verification .
“ We have a whole host of products . We take all this data and package it into various chunks that are useful for a number of different healthcare systems , and for very different things .”
CPOE solutions In addition to developing the useful content and the software tools that deploy it , FDB also collaborates with the industry to understand the use cases for medication ordering , prescribing and the solutions surrounding it .
“ We have enabled our vendor customers to develop solutions for them to deploy the computerized physician order entry ( CPOE ) services themselves ,” said Robinson . “ So I think we ’ ve been an enabler for that .”
Historically , there has been a disparity in an inpatient setting with how physicians prefer to see order medications , compared with the way pharmacies view medications or fulfillment .
Typically , a physician will order medication in a dose-centric manner
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