Healthcare Magazine November 2014 | Page 75

SINDUSFARMA
BRAZIL
Sindusfarma stand in FCE 2014
Access to medication One of Sindusfarma ’ s constant concerns is the sustained increase in access to medication for the Brazilian population .
How to guarantee access to more modern medication for the serious diseases that have a broad incidence - cancer and degenerative diseases such as Alzheimer , among others - , in a context in which health resources are finite , on the part of companies as well as for the government ?
Sindusfarma understands that this goal will demand delving deeper in the partnership between the government and the pharmaceutical industry , to make the most of the State ’ s purchasing power and the ability companies have for production and innovation . Besides enhancing the private and public health systems , that is , greater rationalization , both have to increase the quality of their expenses . www . sindusfarma . org . br 75