Healthcare Magazine October 2014 | Page 11

EMBRACING WAYFINDING FOR A BRIGHTER PATIENT EXPERI-
Colored blocks are the basis of good information design
advantageous role in healing . Viewing calming images of nature specifically targets the threat of stress . Landscapes , for example , are a great choice , and are proven to provide positive distraction .
With artwork , a hospital can involve the community in an exciting way by engaging local artists . A local gallery curator can help link healthcare leaders with the local art culture and send out a call for submissions . By also inviting staff members who dabble in photography or art to also submit a human resource aspect is also integrated . Artists are then selected and commissioned to create pieces specifically for the space . Often the building is a neutral palette , allowing the artwork to be the leading color highlight of the overall design . Local artists often are best equipped to capture a region ’ s particular spirit and nuances .
A replacement hospital in rural Kansas commissioned Lawrence Group to select and specify furniture , artwork and signage . Iconic Kansan images such as sunflowers and wheat sprays were chosen to designate different departments throughout the facility . The community had such
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