“ EVERY PERSON IN CERNER , REGARDLESS OF HIS / HER POSITION OR LEVEL IN THE BUSINESS , IS EXPECTED TO BE DRIVEN BY CORE PILLARS THAT WE ALL FOLLOW ”
“ EVERY PERSON IN CERNER , REGARDLESS OF HIS / HER POSITION OR LEVEL IN THE BUSINESS , IS EXPECTED TO BE DRIVEN BY CORE PILLARS THAT WE ALL FOLLOW ”
— Karim Abd-Elhay , General Manager ( Saudi & Egypt ), Cerner Middle East
role in the shaping of the future industry . However , the sector has been slower on the uptake of some innovative solutions than others . “ It ’ s not as advanced as some other sectors , like banking for example ,” he explains . “ And that ’ s really because of the complexity inherent in providing healthcare . Any decision you make , any new technology you implement can have the ultimate impact on a patient and there are so many factors that must be considered in any new adoption . Another concern around technology implementation is cost ; there is a lot of discussion around how to achieve all of the necessary objectives with less resources , or certainly smarter use of resources .”
A counter to the second point is that , as with countless other industries , the implementation of advanced digital technologies does bring efficiency both in terms of operations and cost . To this end , Abd-Elhay points to machine learning and artificial intelligence , and the greater use and understanding of data , as being primary drivers of change for the industry . These technologies , as he explains , are influencing every aspect of the healthcare chain . “ Some are ripping up the traditional processes entirely , such as machine learning algorithms that support clinicians to deliver the best care ,” he says . “ Others are more patient facing . Much of that is focused on engaging the person to take an active role in preventative care rather than treating illness once it has happened , so technologies that aid a more proactive approach to offering healthcare .”
This approach – to create a healthcare environment in which technology allows institutions , clinicians and caregivers , as well as patients , to proactively improve health is a fundamental aspect of Cerner Middle East and Abd-Elhay ’ s vision . The company is in the midst of its own
169 healthcareglobal . com