EY
“ Many of us probably have had the experience of having to fill out duplicate forms , or of struggling to understand the next step in a loved one ’ s care plan ,” says McBride . “ Smart health starts by getting the user experience right by designing for people – the consumer and the workforce .”
McBride is aware that physicians are exhausted and have too many administrative tasks that get in the way of caring for patients . “ No new tool should be rolled out to the clinical staff without involving them in the
“ We wanted our strategy to be built around unlocking the power of data to deliver a more engaging health experience ”
ALOHA MCBRIDE , GLOBAL HEALTH LEADER , EY healthcare-digital . com 111