Healthcare Digital May 2023 | Page 18

FIVE MINUTES WITH ...

JT GARWOOD

CEO & Co-Founder at

Medical supply startup bttn wants to lower the cost of healthcare with its digital-first platform . Here , CEO and Co-Founder JT Garwood shares with us how the company used the COVID-19 pandemic as an opportunity to support customers
Q . HI JT , PLEASE INTRODUCE YOURSELF AND YOUR ROLE .

» “ My name is JT Garwood , and I am the CEO and Co-Founder of bttn . I ’ m also a two-time marketplace founder , angel investor , and active advisor to startups throughout the US .”

Q . WHAT IS BTTN ?

» “ bttn is a medical supply startup based in Seattle , Washington . I co-founded the company in early 2021 with the mission to lower the cost of healthcare for all . At bttn , we are bringing a digital-first platform to the antiquated medical supply market , offering fast onboarding , easier access to name-brand products , pricing transparency , and most importantly cost savings to our customers .

“ Our hybrid business model combines a digital ecommerce platform where customers can shop on their own or with knowledgeable sales representatives who are available to help . bttn is building the next generation of healthcare distribution .
Our health tech company offers a modern , easy and cost-effective way to procure medical supplies . We offer wholesale medical supplies online from only top suppliers , helping our customers save more on their medical supply bills for surgical , dental and PPE supplies . We had over 7,000 customers in our first year , continue to have strong growth , and are providing better access to suppliers .”
Q . HOW HAS THE COVID-19 PANDEMIC IMPACTED THE COMPANY ?

» “ Ultimately , COVID-19 was an opportunity for us to help our customers during an extremely intense time for their businesses . Some had to close their doors , some needed to drastically change the way they did business . We can ’ t underestimate the impact that COVID-19 had on healthcare workers across the world . We stepped up in our own way , providing businesses and providers with the supplies they needed to do their jobs safely , and expanded access to over 2.5mn types of medical supplies .

18 May 2023