Healthcare Magazine September 2020 | Page 155

a platform that would be helpful for our customers . MED-EL & more is the first club model we have for our customers , fully equipped and facilitated by our myMED-EL portal . It is fascinating how fast-growing the demand is to not only get exclusive offers in terms of discounts , but get services that fit perfectly for someone in a specialist situation , like a person who lives with a cochlear implant and has additional needs like support to maintaining the audio processor , or training to hear phone calls in a noisy environment , for instance .”
Various partners have been supporting MED-EL on its ongoing digital journey . “ We use the big players like Amazon Web Services , of course , as well as Microsoft Azure . We use a lot of SaaS solutions . For example , we use Auth0 as our central authentication mechanism for our customers . We have a huge set of partners we ’ re
EXECUTIVE PROFILE :

Martin Hairer

155 Title : Chief Digital Officer Industry : Medical Device
Company : MED-EL Location : Austria
I ’ m an incurable optimist who believes in a bright future and our ability to enable everyone through technology . I like to solve problems . Throughout my career , I have been driven by my intellectual curiosity to find answers to the most pressing questions . Whether it ’ s finding a use-case for new technologies or finding a unique technique for a special use-case , I ’ ve been able to quickly uncover a customer ’ s pain point and identify a strategic solution .
With my refined skill set , I bring customer-centric mindfulness that enables me to innovate and thrive . My intellectual curiosity also drives me to be a lifelong learner . healthcareglobal . com