Healthcare Digital May 2023 | Page 75

DIGITAL HEALTH
personalised and improved outcomedriven healthcare for millions of older adults at home .
“ Social care is an industry in desperate need of support – and the technology we ’ re building is already helping thousands of older adults thrive at home , just how I would have wanted it to be for my own grandparents ,” says Parmentier .
Home care technology in healthcare Parmentier believes that the social care crisis and the healthcare industry quandary are intrinsically linked .
“ The slightest spike in demand on either side will cause systemic pressure which has a knock-on effect on A & E services , care providers , and the rest of the population . Homecare , especially when personalised to the needs of the care recipients , can alleviate this pressure . By identifying and treating needs early , personalised homecare prevents unnecessary hospitalisations and enables people to recuperate at home .”
This is where birdie ’ s technology comes in . Its digital platform helps care professionals understand care recipients ’ needs efficiently to deliver personalised care during each visit . It then allows them to store and access data easily , quickly and in-line with regulation , putting an end to gathering information from multiple systems .
“ Once stored , algorithms supported by AI have the potential to analyse the clinical and behavioural data , offering personalised recommendations and a move towards more proactive and preventative care ,” says Parmentier . “ When shared with health providers , this data has the power to dramatically shift the treatment paradigm of older adults . It helps accelerate intervention cycles and prevents early deterioration , as well as encouraging collaboration between
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