Healthcare Magazine January 2016 | Page 22

TOP 10

09 JOHNSON & JOHNSON

With a corporate site that has over 650,000 Facebook fans focusing heavily on mothers and children , as well as areas it has prescription drug therapies such as asthma and teenage depression . In addition , J & J has used social media well during crisis management situations during its product recalls .

10 MERCK & CO .

Since launching its social media accounts on Twitter and Facebook in 2011 , Merck has used social media as a way to reshape its image . In addition , the company ’ s segmenttargeted “ Merck for Mothers ” Facebook and Twitter pages have sparked much more conversation in recent years .
22 January 2016